Written by Coming to Netflix: One Week Love, The Smart Local (TSL) Media Group’s
Dating Show That Also Sheds Light on Social Issues
The 10-episode reality series is based in Singapore and has garnered more than 2.19m views on YouTube to date
Singapore, 8 Feb 2024 – TSL Media Group’s One Week Love, Singapore’s dating reality series, will debut on Netflix across Southeast Asia this Valentine’s Day. The show premiered on YouTube in October 2022 and was the first of its kind in Singapore, drawing inspiration from international reality dating shows such as Terrace House and Singles’ Inferno. This marks the Group’s first foray into over-the-top streaming services and signals their ambition to create more hyperlocal content which can resonate beyond Singapore.
One Week Love aims to help singles find love in just 7 days. Mini-spoiler: 40% of the contestants finished the show as couples! The 10-episode series cast 10 individuals to go through a series of challenges and dates to forge modern-day romances. Alongside commentary by a panel of TSL’s creators, viewers were taken on a journey of unscripted, candid interactions during the course of the show.
The value of the series was evident from the overwhelmingly positive feedback from the audience from the start. Despite it being a dating show – a concept which was supposed to be “fun, flirty and frivolous” – OWL importantly opened up discussions on different social issues in Singapore, which tend to be not talked about.
For example, Gari’s redeeming character development arc from misunderstood to lovable King of One-Liners proved that first impressions can be misleading, while the other contestants’ attitude towards Kasey showed how dangerous groupthink can become.2 The latter was an especially familiar scene that many may recognise, and through the show, it allowed for vital discussion of such hyperlocal scenarios that people face.
Image adapted from: YouTube
“Our production house is a lot smaller compared to the teams that produce such shows, and it was the first time we embarked on a project of this scale. I’m very proud of the team for working hard to create such a unique dating show. It was a dream of mine to produce Singaporean content for a regional audience.” says Bryan Choo, CEO and Chief Content Officer of TSL Media Group. He also doubled up as the show’s Executive Producer. “This collaboration doubles down on our strength as a multi-platform content creator, expanding our regional presence. We are considering doing a second season.”
About The Smart Local (TSL) Media Group
TSL Media Group is Singapore’s leading data and tech-driven media group and home to some of the most popular media brands in the region, such as The Smart Local, MustShareNews, ZULA and Eatbook. Having won Mumbrella’s Asia Media Brand of the Year recently, TSL Media Group is now expanding across Southeast Asia rapidly. The group has an annual viewership of over 200 million pageviews and 200 million video views across all of its websites and social media platforms. For more information, visit https://tslmedia.sg/.
For media enquiries, please contact:
Li Sihui
Head of Brand Comms, TSL Media Group
+65 9389 9395
sihui.li@thesmartlocal.com
