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Category Archive

Below you'll find a list of all posts that have been categorized as “Trendjacking”

7 Brands With Promos To Combat The 8% GST Hike, If You Still Haven't Bought Your Big Ticket Items

7 Brands With Promos To Combat The 8% GST Hike, If You Still Haven’t Bought Your Big Ticket Items

Kelvin Eng January 9, 2023 Trendjacking

Brands do hear you, with the 8% GST hike being of concern to many Singaporeans in 2023, here are 7 brands out to save the day.

7 Best FIFA World Cup 2022 Ads We’ve Seen Whilst Camping For All The Matches

7 Best FIFA World Cup 2022 Ads We’ve Seen Whilst Camping For All The Matches

Kelvin Eng December 5, 2022 Trendjacking

Who knew commercials could be so entertaining? Here are some of the best World Cup ads of 2022 we’ve seen to date.

4 National Day Campaigns By Brands Like Google Pay & McDonald’s That Show SG Pride

Josiah Neo August 8, 2022 Trendjacking

From decorating a cake on Google Pay to a new McDonald’s burger, here’s how brands are celebrating National Day with cool campaigns.

May The Fourth: 7 Brands Who Used The Force In Star Wars Day Posts

Marcus Sia May 5, 2022 Trendjacking

Once just a witty pun based on a quote from the famous franchise, May The Fourth is now Star Wars Day. Here’s how brands celebrated.

5 Worst PR Mistakes Made In Singapore That You Should Never Repeat For Your Brand

Kimberly Wong April 27, 2022 Media Industry News, Trendjacking

Here are some of the worst PR mistakes made in Singapore so you can learn, from example, what not to do with your business.

April Fools’ Day: 7 Brands Who Trolled Us With Fake Ads

Marcus Sia April 1, 2022 Trendjacking

Did you fall for these April Fools’ Day ads or “news”? Don’t worry, we did too, for things like crocodiles at NEX or actual Durex streetwear.

Oscars Trendjacking: 4 Ads That Rocked The Slap

Marcus Sia March 31, 2022 Trendjacking

We’ve all seen the slap, and as with all iconic moments, the internet was abuzz with images and memes. Here are 4 brands that rode the wave.

TikTok Priyanka Trendjacking

5 Brands That Trendjacked Priyanka’s SAJC Council Elections TikTok: Here’s Who’s The Real G

Marcus Sia March 23, 2022 Trendjacking

Some were hits, some were misses, but here are five brands that jumped on the bandwagon to do TikToks inspired by the OG Priyanka.

4 Unfortunate Ad Placements We’ve Seen That Proves Brands Need To Look Side To Side

Marcus Sia March 22, 2022 Media Industry News, Trendjacking

Here are four unfortunate examples that we have seen that proves it’s all about location and timing, when it comes to ad placements.

Tinder Swindler trendjacking

Tinder Swindler Trendjacking – Brands That We’ll Willingly Give Funds To

Jessica Lai February 17, 2022 Trendjacking

“The Tinder Swindler” is a top Netflix documentary that follows love scammer Simon Leviev. Here’s how brands put their own spin on the hit.

tinder swindler
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